From Cica to Ginseng: How Traditional Korean Ingredients Are Evolving in Beauty

A cica soothing wash-off pack on a mirror tray with fresh greenery, centella in a modern Korean formula (Photo: PinkWitch 诸葛筱暖 / Pexels)

From Cica to Ginseng: How Traditional Korean Ingredients Are Evolving in Beauty

Discover how centuries-old Korean ingredients like cica, ginseng, and rice are being reimagined in modern K-beauty — blending ancient wisdom with innovative skincare science.

Korean skincare bottles and a cream jar on a wooden table on a hanok veranda, a sunlit garden behind
Nature meets science — traditional Korean botanicals are getting a high-tech beauty upgrade. Photo: BEAUDEC / Pexels

The History of Herbal Skincare in Korea

Traditional Korean skincare has always been rooted in nature. From the Joseon Dynasty to modern times, ingredients like ginseng, rice water, and fermented herbs have been used not only for skin health but also for inner balance. The philosophy of 'beauty from the inside out' remains central to K-beauty, where skincare rituals were once part of wellness and self-care routines passed down through generations.

Glass jars of dried roots and herbs lined up on a herbal pharmacy shelf
Herbal remedies have always been part of Korean beauty — long before the term 'K-beauty' existed. Photo: Jakob Jin / Pexels

Cica: Korea’s Global Calming Superstar

Cica, short for Centella Asiatica, is one of the most iconic Korean skincare ingredients today. Once used to heal wounds and treat inflammation in traditional medicine, it's now a global favorite for soothing sensitive or acne-prone skin. Cica is rich in asiaticoside and madecassoside — compounds known to calm redness, strengthen the skin barrier, and aid recovery after laser treatments.

Brands like Dr. Jart+, Skin1004, and Etude have helped bring Cica to international attention, showing how a humble herb became a skincare powerhouse through science-backed formulation.

Round, bright green leaves of Centella asiatica, the plant behind cica
From herbal compress to clinical cream — Cica has become Korea’s global skin soother. Photo: Carlos Torres / Pexels

Ginseng, Mugwort & More: Modern Uses of Ancient Ingredients

Ginseng is prized for its anti-aging, circulation-boosting, and revitalizing properties. Korean Red Ginseng, in particular, is a staple in both food and skincare. It’s often found in serums and masks targeting elasticity, brightness, and overall vitality.

Mugwort (Artemisia) has resurfaced as a star ingredient for calming inflammation, reducing sensitivity, and balancing oil production. Used in fermented form, it’s especially beloved by those with acne-prone or eczema-prone skin.

Other rising stars include fermented rice extract (for glow and hydration), licorice root (for brightening), and hanbang complexes — herbal blends tailored to skin conditions. Brands like Sulwhasoo, Beauty of Joseon, and I'm From are leading the way in combining tradition with innovation.

A whole fresh ginseng root with its fine hair roots laid out on green moss
Traditional doesn’t mean outdated — these botanicals are now backed by cutting-edge research. Photo: 本草圈 / Unsplash

What to Look for in Formulations

When shopping for herbal-based K-beauty, check the ingredient order — potent actives like ginseng or cica should appear near the top. Look for fermented or cold-processed forms, which preserve bioactivity. Also, pay attention to whether the product includes fragrance, alcohol, or artificial color, as these can irritate sensitive skin despite the presence of natural actives.

Opt for trusted brands that prioritize clinical testing and ingredient sourcing. Just because it says “natural” doesn’t mean it’s effective — modern Korean formulations prove that tradition and technology work best together.

Beauty of Joseon sun stick, cream jar and tube on stone blocks against a warm tan backdrop
Tradition evolves — and so should your skincare standards. Photo: Maria Lupan / Unsplash

Dr. Beau's Note

Tradition is a lead, not proof. Ginseng, cica and rice earned their reputation over generations, but the version in a serum is not the version in a tea or a bath, and what matters is the extract, how much of it is in the bottle and what it is paired with. Check where the ingredient sits in the list rather than how large it is printed on the front. The interesting part of modern K-beauty is not that it reveres these ingredients. It is that it keeps asking them to prove it.

Dr. Beau · Beauty Expert

I'm Dr. Beau, the skin nerd on BeautiPin Seoul's team. I read the clinical papers so you don't have to, and I've seen enough of Korea's clinic scene to tell you what a treatment actually does, who it suits and when to skip it. Clinic-grade K-beauty, explained without the hype. Got a skin question? Ask me below.

Tags: K-beauty ingredients, ginseng, cica, mugwort, Korean skincare, herbal skincare, hanbang